Rhetorical Analysis - Cocoa-Cola 2012

                                                     Cocoa-Cola Advertisement 2012

                                                               Rhetorical Analysis

            This Cocoa-Cola commercial was very effective. This advertisement target a wide variety
of people for their audience. It related and focused on shear emotion. Varying from simplistic pleasure as a welcoming mat that represents comfort. Someone giving life, by giving blood, and the overwhelming outcome of good out weighing the bad. This well thought out commercial playing off of our caring thoughts and sympathetic outreaches as individuals was placed in this commercial to encourage a soft drink in our hands.
At the end of this marketing tragedy, it shares a moving message, "We all share something in common!" The purpose of this video was to make people think, be emotionally moved, and be blown away with  this companies sympathy towards the worlds problems. "What is more enjoyable than a simple pleasure of a cool, crisp, refreshing beverage like Cocoa-Cola." This clip truly has a strong message within it, and it touches people. In turn encourages people to buy from a company by putting their heart out there. People trust  a company that seems heartfelt, wholesome, and friendly. Cocoa-Cola Advertisement 2012
did just that!

Bartleby

                                            


                ( "I observed that he never went anywhere. As yet I had never, of my personal knowledge,
known him to be outside of my office. He was perpetual sentry in the corner." 16)

                This quotation was a sign and an observation for "HELP!". As the narrator clearly observed,
 he had the ability to see signs for a simple cry for help. Bartleby was man that suffered from both
mental and physical torment. He alienated himself as an individual, As a result, the elderly narrator was
intrigued and confused by Bartleby's cadaverous ways. He then built a fixation towards his new clerk. He
was determined to understand the inner workings and mindset of this odd man, convinced it was solely
driven by compassion. This was not compassion but merely compliant and curiosity towards this individuals
personal tortures. Once the narrator has come to the end of his patient he rejects the man. Only out of
cowardliness. The narrator moves his location away from the tortured soul. Leaving this man with sure
rejection and loneliness. This story eventually leaving Bartleby alone, heart broken, and left to his own
demise. Bartleby subconsciously took his own humanity. Truly, could the narrator have been the villain?
 Could he have been a further instigator, and drawn this disturbed young man further into depression by his
own fixation and personal interest? The narrator was left with nothing but a question mark and an unknown
perception of a odd young man who once worked for him.


Illustration References:  https://www.google.com/search?hl=en&sugexp=les%3B&gs_rn=2&gs_ri=hp&tok=18ZaMQfwM27RbyugC-RW6w&cp=7&gs_id=e3&xhr=t&q=bartleby+the+scrivener&bav=on.2,or.r_gc.r_pw.r_cp.r_qf.&bvm=bv.41867550,d.cGE&biw=1280&bih=707&um=1&ie=UTF-8&tbm=isch&source=og&sa=N&tab=wi&ei=LtcNUZjNMYz2igKu0oHwAQ#imgrc=7KYoS8r8p3KoYM%3A%3BL5cci_apjtlKbM%3Bhttp%253A%252F%252Fcdn.thedailybeast.com%252Fcontent%252Fdailybeast%252Farticles%252F2012%252F11%252F26%252Fdavid-s-bookclub-bartleby-the-scrivener%252F_jcr_content%252Fbody%252Finlineimage.img.503.png%252F1353932898186.cached.png%3Bhttp%253A%252F%252Fwww.thedailybeast.com%252Farticles%252F2012%252F11%252F26%252Fdavid-s-bookclub-bartleby-the-scrivener.html%3B395%3B326